Website Design Project Enquiry | Simon Petherick Graphic and Web Design

Purpose

This is your opportunity to tell me why you need a website and what the website should achieve. The more information you give me here, the better the solution I will be able to provide. Please ignore any questions that are not relevant. If you are unable to answer all of the questions straight away then that's OK; complete what you can and then we can chat further about the best next steps.

Snapshot

What’s the name of your company or organisation?

What does your company or organisation do? What are the services and/or products you offer?

Who are the decision makers for this project?

What budget have you allocated for this project? Be honest and I will tell you what I can and can't do. *

What are we doing?

Tell me your main reasons for needing a new website.

It's helpful to set SMART goals as it keeps all of us on the same page and moving in the same direction—goals that are specific, measurable, achievable, relevant and time-bound. With this in mind, what are the top five business needs of your new website? E.g., 20% increase in sales in six months; 30% increase in membership this year; reduce admin costs by 15% in three months.

Goal #1

Goal #2

Goal #3

Goal #4

Goal #5

Is there anything about your current site that serves the business/organisation well and if so, why?

Who Are We Doing This For?

Tell me about your ideal customer/website visitor. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?

What are the top five reasons your ideal customer/website visitor will visit your website?

EG: research product information, get contact details, ask questions about services, pricing, etc.

Design Concept

How do you want people to feel when they interact with your brand/organisation? Safe and secure, edgy and excited, exclusive and cool, like they belong?

Do your competitors have websites? If so, list them here so I can make sure yours is better 🙂

Tell us about your competitors. Who else is competing for the attention of your ideal customer/visitor and what are they doing that you think is working?

Are there any other websites in particular that you like the design of? Why?

Is the content for your new website prepared yet?

Content includes a list of the pages you need, well-written web copy as well as high-quality photos. If you need help with some aspects, please let me know.

What Does Success Look Like?

If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like? How many website visitors? How many leads? How many sales? Be as descriptive as you possibly can.

Anything else you'd like to add?

Name *

Email *

Phone